Deeno
Co-creation of a product that integrates an interactive experience with the world of play, making brushing teeth more enjoyable for children.
Driving towards the future
Strategic and creative expansion, including the development of branding, packaging, and gamification elements for the product experience via the app.
Creation of a character that drives the brand storytelling, strengthening the toothbrush's connection with children.
Validation of the product concept through parental feedback, demonstrating its effectiveness in encouraging and improving children's brushing habits.
Strategic Connection
Deeno-saur is an electric toothbrush designed for children aged 3 and up. It encourages brushing through gamification, making the experience engaging and fun for kids
Conceived by English entrepreneur Ryan Donaghi, we served as the strategic and creative partner in co-creating the product - from initial concept through to character storytelling, visual identity, and the interactive app experience.
“Working with Trinca is like being part of a family. From the very first brainstorming, their dedication and commitment to the project was second to none. We've become friends for life and there aren't many companies out there that can boast that!”
Ryan Donaghi - Deeno - Founder
Remarkable solutions
Branding & Storytelling
Development of the story that underpins the product, including its character and visual identity, guiding the product’s overall presence and evolution.
Deeno App
Development of an app that connects to the toothbrush via Bluetooth, offering a gamified journey tailored to the children's brushing routine."
Partner suppliers
Managing and coordinating partners responsible for complementary aspects, ensuring consistent delivery aligned with the product's narrative.
Squads
We act as a strategic extension of each client.
Leveraging a diverse range of specialties and profiles to craft creative and innovative strategies that manifest in various digital solutions.
Our goal is to drive transformations and deliver results for our clients. As each project evolves, our squads become simultaneous and flexible, moving from one front to another, creating space for experimentation, evolution and new creations.